It can be really frustrating to invest in the design and production of promotional materials to help give your brand and client-base a boost, only to find out that they were disposed of soon after and had little or no impact on your business!
Thinking more creatively can help your business stand out from your competitors and ensure that whatever you decide to give away (and so your brand) will stick around for much longer. Here are some of our top tips for creative branded products that will help you engage with and stay with your customers for longer:
Reusable water bottles are an ideal way to make sure your customers are both hydrated and environmentally conscious. A creatively branded reusable water bottle can be used casually, at work, or while exercising, so visibility and reach is high for a comparatively low cost. They’re also likely to be used for a long period of time, so you’ll stay visible for longer!
Here at Midas, we have an extensive range of bottles — all customisable — to suit your needs, whatever they might be. If you don’t see what you’re after online, then just drop us a line.
Similar to the above, reusable travel cups are a creative way to make sure your customers associate you will all the best things in life: convenience, warmth, and caffeine. This environmentally-friendly solution to paper cups is likely to be kept for a long time, and your branding has the potential to be seen by hundreds of potential customers each day.
Stress pervades modern life and it’s hard to know how to deal with it sometimes. Giving your customers a branded stress ball or a fidget spinner is a creative way to show your customers that you don’t just care about their business, but about their wellbeing, too.
Even with the latest smartphones, phones need to be charged at least once a day. Make sure your brand is both visible and useful by giving your customers a branded car USB charger to ensure they stay connected to their friends, family, work, and your brand while they’re on the move.
You only ever really value an umbrella when you’re in dire need of one. Make sure you’re always there when your customers need you by giving them a branded umbrella to keep them dry during the autumn and winter months. Not only will people associate your brand with being useful, but it’s also likely to stay in their possession for years.
Although bottle openers and corkscrews might not be the most ‘visible’ product, they are kings of longevity and a branded bottle opener or corkscrew will ensure your business is associated with only positive emotions: anticipation, excitement, and relief!